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FOUNDER: WHAT I WOULD NEVER USE ON MY SKIN

Most skincare is designed to feel good—not work. As a founder, these are the ingredients and formulations I refuse to use, and why avoiding them can transform your skin.

Ultra-Concentrated Botanicals

Every ingredient serves a function. No fillers, no dilution, no trend-driven extras.

Barrier-First Philosophy

Healthy skin starts with barrier repair — not aggressive exfoliation or harsh actives.

No Harsh Irritants

Free from synthetic fragrance, unnecessary actives, and common sensitizers.

Small-Batch & Results-Driven

Crafted in controlled batches to preserve potency, freshness, and performance.